As much as we adore our technology, we’re still print lovers at heart…so it seemed somehow appropriate to launch our digital musings with a postcard delivered the old way. You’ll probably get one if you’re on our mailing list.
And then, of course, we make it digital by uploading it here… so I guess there is no escape. But you can’t post this on the fridge.
We also love words, so with a little online research you’ll come across some meanings for the word neology…the meaning of ours will make sense when you find it…and do join in our word journey…the conversation always improves with more voices.






Well what better time to start a blog….could you even do that in 1996? Neology is most apt for you guys. I also like the word Oceania
Apparently blogs began then…I don’t remember seeing one though…Oceania goes well with the name I always wanted for a collaborative business – Archipelago – it sounds beautiful and has those lovely typographical ascenders and descenders.
The logo looks very familiar, it feels like a logo that you had for a previous business? Or am I remembering incorrectly.
We once had a business called Analogy…must be the OGY on the end…this one is drawn form our current logo though.